Press & Events

L V Prasad Eye Institute’s MyCyclothon to raise awareness on Myopia in Children

Brand Ambassador Sidhant Mohapatra unveils the MyCyclothon’s T-shirt design

Bhubaneswar, November 15, 2019: ‘MyCyclothon - better health, better sight’ is an initiative by L V Prasad Eye Institute (LVPEI), Bhubaneswar to raise awareness about Myopia (short-sightedness/near-sightedness) in children and to raise funds for providing free spectacles to underprivileged children who are in need of them. The cause-related-cycling event will be organized on 19 January 2020 and will be flagged from the Kalinga Stadium in Bhubaneswar. Sidhant Mohapatra, an ardent cyclist-cum-actor-cum-politician is the Brand Ambassador for MyCyclothon. He unveiled the MyCylothon T-shirt Design today. 

Short-sightedness/near-sightedness where a person can see objects clearly close to the eye but has difficulty to see objects that are far from the eye is called Myopia. In younger children, myopia progresses more rapidly because their eyes are growing at a faster rate, thus making it a major eye health risk for them.  These children need stronger glasses to correct their eye power and also need to undergo regular eye health check-ups. 

Community outreach and advocacy are two of the integral functional areas of LVPEI. ‘Myopia is becoming more common across the world and 5 out of 10 individuals are likely to have myopia by the year 2050. In India, the number of kids to have myopia is gradually increasing. If not corrected in time, it can hamper the quality of life of these children. Through MyCyclothon we want to raise awareness about this alarming eye health problem in children. Also, the funds raised will help us in providing free spectacles to underprivileged children who are in need of them. We are even doing extensive research in this area and going forward LVPEI will have a dedicated clinic which will focus on management and treatment of myopia in children. We are extremely excited to have Mr Sidhant Mohapatra as our brand ambassador and are confident that his support will go a long way in creating awareness about Myopia in children,” says Dr Suryasnata Rath, Campus Director, LVPEI Bhubaneswar. 

Details on the Cycling categories and registration fee

  • 3K Fun (Untimed) –  400
  • 13K Standard (Untimed) –  500
  • 13K Standard (Timed) – 600
  • 46K Professional (Timed) – 800

To register log on to: https://www.ifinish.in/event_details/My_Cyclothon

About L V Prasad Eye Institute

The LVPEI pyramidal model of eye care delivery currently includes a Centre of Excellence in Hyderabad, 3 tertiary centres in Bhubaneswar, Visakhapatnam and Vijayawada, 19 secondary and 181 primary care vision centres that cover the remotest rural areas in the four states of Telangana, Andhra Pradesh, Odisha and Karnataka. For further information, visit the Institute’s website, www.lvpei.org

For further information, please contact:
Ms Deepthichandran
Mithu Tulsi Chanrai Campus, LVPEI, Bhubaneswar 
Tel: Mob: +91 7381023499; 
Email: deepthichandran@lvpei.org